SPEED no limits in the digital era

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The SPEED newsletter exists for readers who want the argument of the book to keep running after the last page. Subscribers receive the latest updates, such as news about the author and about SPEED, new articles, special content, and opportunities to buy the book. It is a short, focused mailing list rather than a stream of noise, and it is the simplest way to stay close to the themes of the book without checking the site every week.

Why subscribe

Technology does not pause between chapters. The newsletter is the channel through which the author's continuing commentary reaches readers first, whether that is a new article on the Internet of Things, a note on a keynote or an event, or an update around the book itself. Subscribing is the easiest way to make sure you hear about a new piece before it disappears into the general flow of news.

It is also a practical tool for a team. One reader can pass an article on to colleagues, or forward a purchase opportunity when a group is preparing a transformation programme, which is often how the book finds its way into an organisation.

What you will receive

The content of the mailing list follows a clear and consistent pattern, so readers know what to expect before they sign up and are not surprised later:

Nothing is sent that does not fit one of those categories, which keeps the list predictable and worth opening when it does arrive.

How often we write

The newsletter is designed to be light. Updates are sent when there is something genuinely worth reading, not on a fixed commercial schedule, so a quiet month means a quiet inbox rather than a filler message:

Type of messageTypical trigger
Author and book newsAwards, events, keynotes, recommendations
New articlesA new piece is published in the resources
Special contentOccasional material prepared for subscribers
Purchase opportunitiesInformation about buying the book

Your personal information

Your personal information provided in the subscription form is used only to provide you with news and marketing content related to the content of the site. By clicking the subscribe button you agree to the processing of your data in accordance with the privacy policy. The list is built on consent, and consent can be withdrawn at any time, so you are never locked in by the act of subscribing.

How to unsubscribe, at any time

Every email sent by the newsletter carries an unsubscribe link in its footer. Clicking that link removes you from the list. If you prefer, you can also unsubscribe by contacting the author directly at the address published on the site, and your request will be honoured without further steps or questions.

To confirm your subscription, use the link sent in the welcome email. If you do not see an email in your inbox, please check your spam folder, and once confirmed you will start receiving news about the author, about SPEED and the special content reserved for subscribers.

Who the newsletter is for

The list suits two kinds of reader especially well: the individual who follows digital transformation and does not want to miss a new article, and the team leader who wants a low-effort way to keep colleagues informed about a subject the whole organisation depends on. Neither needs to do anything more than subscribe once and read what arrives.

Special content for subscribers

Beyond the news and articles that also appear on the site, the newsletter occasionally carries special content prepared for subscribers. This is material that is not simply republished from the resources section but written for the list, which is the clearest reason to subscribe rather than rely on visiting the site at random.

Getting in touch about the newsletter

If a message does not arrive, the usual cause is an unconfirmed subscription or a spam filter, so the first step is to check your spam folder for the welcome email and use its confirmation link. For anything else, the contact address published in the footer of the site reaches the author directly, and the privacy policy explains exactly how a subscriber's data is handled.

A few questions subscribers ask

The most common questions are simple ones, and they all point to the same design goal of keeping the list light and honest. Readers want to know whether the newsletter repeats what is already on the site, how often it arrives, and whether unsubscribing is complicated. The answers are consistent: the list carries the news, the articles and occasional special content, it arrives only when there is something worth sending, and leaving takes one click at the bottom of any message.

There is no cost to subscribing and no obligation attached to it. The only commitment is the one every subscriber can reverse at any moment, which is what makes the list a genuine convenience rather than a lock-in. If it ever stops being useful, you can be out in a single click, and if it keeps earning its place, you will hear about each new article and piece of special content as soon as it is published.